What works in one market doesn’t automatically guarantee success in another. Differences in competition, regulation, risk and consumer behaviour make it all too easy for your business to get lost in translation. So it pays to familiarise yourself with the local e-commerce landscape and the best risk and fraud prevention strategies.

Germany is the second biggest e-commerce market in Europe, with plenty of growth potential. German consumers have money and like to shop, but want to avoid debt and sharing personal information.

Download the Arvato Payments Review guide to Germany for insights and tips on how to succeed in this profitable market.

Doing business in Germany

High return rates along with evolving, localised preferred payment methods are challenges retailers face in the German market.

Length: 0:39

"When choosing a partner to secure open invoice payments, retailers should evaluate and consider how the partner treats their customers, especially during dunning and collection proceedings."

Quick Facts: Germany

  • eGDP

    #13

  • Mobile adoption

    65%

  • Ease of business

    #7

Read the country report